Author: V. Michael Santoro

01 Aug Online Directory and Small Business Lead Generation Sites

Online directory and small business lead generation companies build and rank websites to obtain traffic interested in specific topics, and then sell inclusion in the directories or the leads to businesses. They are available for most businesses and if used correctly, can help to generate additional customers. If done incorrectly, the results can be disappointing.
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Publishing a Kindle book

17 Jul Publishing a Kindle Book for Lead Generation

Publishing a Kindle bookIs your lead generation and marketing material collecting digital dusk on your hard drive? Imagine having Amazon pay you while sending free leads! Why would Amazon do it? They are desperate for reading material and you can publish your content for free as Kindle books. The twist is to use them as a lead generation system. Thus you need to consider publishing a kindle book to capitalize on this explosive trend.
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2013 SEO Strategy

14 Jul What is SEO Search Engine Optimization?

What is SEO?Search Engine Optimization, or SEO, refers to making your website attractive to the major search engines. When your site incorporates good search engine guidelines, they give your web pages good positioning which means a top page one ranking. This is also referred to as making your website “search engine friendly.” Since your website is comprised of several pages and posts, it is important to understand that the search engines do not rank your website as a single entity, but rather your individual web pages are indexed and ranked independently.
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12 Jul What is Jaaxy? Our Jaaxy Keyword Tool Review

Jaaxy is a newer online keyword research tool that was designed by actual Internet marketers. It is intended to quickly reveal the hottest and most profitable keywords by searching on an initial root keyword phrase, such as weight loss. It then returns a list of the top associated keyword phrases, as well as competitive information and other associated keyword phrases. It allows users to drill down on each phrase to reveal even more keyword phrases. It also provides “at a glance” visual cues that indicate how easily a keyword phrase can rank in the search engines. Additionally, it allows users to save selected keyword phrases to folders for later reference.
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